Digital Marketing - what you can do in 15 minutes

‘Time’ usually plays a part in any excuse this days but setting aside just a few minutes a day or even a week there is plenty you can still achieve in the world of digital marketing.  Now 15 minutes is only a short space of time, so I’m not suggesting you can build and publish a whole website in this time and certainly writing this blog post is certainly more than 15 minutes work, but by using content and tools you already have access to, along with the big wide web, there is still a lot you can accomplish.

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Email Marketing is like Fishing

As a keen carp angler, I know that by feeding a spot in the lake little and often I can get the fish feeding confidently, enough to get me a bite or two.  If I start with a small amount of bait and then gradually increase the quantity as more and more fish come in I can sometimes get those wary carp into a feeding frenzy.  This is even more likely if I’m using the right choice of bait and my timing is good too. The exact same principles apply to email marketing (not that I think of my target audience as fish!). 

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Pokémon Go - The Basics

In July Pokémon Go came to the UK and took the nation by storm, but how many of us actually know what it is all about? This blog will give you a beginner’s guide to the app so you can keep up to date with the latest craze.

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